Fernandes Looking to Bring Chinese Travelers Back to Thailand

9th Dec 2016

AirAsia Plane

AirAsia Group Chief Executive Officer Tony Fernandes apparently has high expectations for the Thai market. That’s one of the reasons he yesterday promised to speed up AirAsia Group’s campaign to attract more tourists from China back to this country.

The Malaysian entrepreneur decided to make this move at a point when the demand from mainland China seems to be waning. Since the Thailand government cracked down on the “zero dollar” inbound tourist scams, passenger traffic from China to Thailand has been in decline.

However, Fernandes dismissed this as an actual problem, saying:

We've been through many crises in Thailand -- from tsunamis to terrorism -- so the zero-dollar crackdown is not really a problem for us. The great thing is there is nothing fundamentally wrong with Thailand.

Fernandes commented that he expects traffic from China to Thailand to get back to its previous levels before the Lunar New Year near end of January the following year.

According to Fernandes, AirAsia could create demand for China-Thailand flights very quickly by offering customers zero-fare campaigns.

On working with the Thai tourism industry, AirAsia Group CEO said the following:

We think it is a good opportunity to work with the Thai tourism industry to fill in the gaps from China.

In addition to that, AirAsia Group also intends to send a message to Chinese tourists, via local social media sites, that Thailand is still a destination worth visiting and that it offers a wide variety of activities as well as the best value-for-money.

Thai AirAsia Receives First of Two A320neos

Meanwhile, AirAsia Bhd’s subsidiary Thai AirAsia has received the first of the two Airbus A320neo jets that the group has ordered from the French aircraft manufacturer to replace its old Airbus A320-200 planes. Thai AirAsia will receive the second A320neo later in December.

AirAsia Group has ordered a total of five A320neos. Apart from the two going to Thai AirAsia, the others will be sent to AirAsia India, Indonesia AirAsia and Philippines AirAsia.

When it comes to maintenance, repair and overhaul for the new planes, AirAsia has awarded a 10-year contract to Air France Industries KLM Engineering & Maintenance, worth $105 million.

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