20th Apr 2014
The local low-cost subsidiary of Indonesia-based Lion Air group is planning to launch feeder services from its secondary hub in Hat Yai, a major economic center in southern Thailand.
The launching of the services is somewhat a defiance against the country's negative travel outlook due to the political unrest that has persisted for over four months already since October 31 last year.
The budget airline is planning to launch on March 21 four routes simultaneously from its Hat Yai hub. These include the two regional routes Hat Yai-Kuala Lumpur, Hat Yai-Medan, and two local routes Hat Yai-Hua Hin and Hat Yai-Surat Thani.
According to an airline executive, the feeder services will be under trial operations from which the airline will decide whether or not to keep them permanently after a certain period of time based on sustainability.
These operations will offer tourists alternative routes outside Bangkok, where most mass protests against the government take place.
The airline has taken its first brand-new ATR 72-600 turboprop recently for these new routes. It has 3 other aircraft, all Boeing planes, the narrow-body B737 family for flights originating from Bangkok. It will soon take delivery another B737 aircraft within this month. The third narrow-body aircraft will support its service expansion plans out of its Bangkok hub, Don Mueang Airport.
From the current three flights daily, its Bangkok-Chiang Mai service will increase to five times daily. It will also increase its daily frequency between Bangkok and Hat Yai to three.
The budget carrier has no immediate plans to expand its international network which currently comprises two destinations, Jakarta and Kuala Lumpur.